Clif Watson, Creative Director, brings insight and passion to every project and allows us to offer a broader range of creative services to benefit clients. With more than 20 years of experience at marketing, design and advertising firms in New York and Jacksonville, he brings a unique skill set that aligns perfectly with our vision here at CROP.

When not at work, Clif’s title is Coach Clif, coaching a youth ice hockey league while also partaking in the adult hockey beer-league. (A drinking team with a hockey problem). Oh, and it’s always a hoot when he pulls out the bagpipes and plays a wee skirl of a tune on the sidelines. 

As an enthusiast of “moving pictures”, Clif loves to analyze both the technical-art of film making as well as the emotional-art of storytelling.